Paired Comparison Tool

Welcome to the U.S. Department of Agriculture's interactive Paired Comparison program. This program was originally designed by George Peterson of the USDA Forest Service, Rocky Mountain Research Station as a research tool for exploring how people value private and public goods.

• A Brief History
• Why Prioritize Issues or Concerns?
• When Can This Technique be Used?

Click here to download the Paired Comparison program files and User Guide.

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